Your mar­ket and your cus­tomers are al­ways look­ing for more val­ue for their ad­ver­tis­ing bud­get. And your team works to max­i­mize that val­ue by of­fer­ing in­creased op­por­tu­ni­ties for dig­i­tal and print ad place­ment. It’s hard work, and it’s hard­er with­out client and staff web por­tals, dig­i­tal up­load­ing of ad ma­te­r­i­al, sales force au­toma­tion, and is­sue plan­ning.

Work­ing se­cure­ly through AProf­it’s Por­tal on the In­ter­net de­liv­ers con­ve­nient ad in­ser­tion and cam­paign man­age­ment to your cus­tomers. It gives you both the ben­e­fit of a dash­board for the ac­count’s ac­tiv­i­ty and a win­dow in­to the man­age­ment and per­for­mance of your sales staff.

Two-step and secure login with a browser, regardless of location

AProf­it’s CRM fea­tures Sales Force Au­toma­tion that em­pow­ers your sales rep­re­sen­ta­tives to com­mu­ni­cate with each ac­count at mul­ti­ple lev­els of re­spon­si­bil­i­ty. Your sales force knows who to call, when to email and most im­por­tant­ly, who needs to be im­pressed.

All media sales functions are clearly accessible in an intuitive user interface.

Un­der­stand­ing each client’s spend­ing and their goals for their ad­ver­tis­ing is a mat­ter of dol­lars and cents. What did they spend, what were the re­sults and what’s next for them are all to be known and an­a­lyzed on a Quar­ter to Quar­ter and Year over Year ba­sis. AProf­it helps you to make a plan while un­der­stand­ing where you are and how you got there. Even bet­ter, Sales Man­age­ment can look across groups, prod­ucts and teams to un­der­stand their busi­ness and op­por­tu­ni­ty costs. By an­a­lyz­ing sales ac­tiv­i­ty against closed deals us­ing AProf­it, you can un­der­stand your suc­cess­es and get ready for more of them. AProf­it’s Brows­er-based self-ser­vice in­ter­face log­i­cal­ly guides the ad­ver­tis­er, which al­lows the cus­tomer to make, re­serve and pay for ad­ver­tise­ments on­line 24/7. The no­ti­fi­ca­tion in­for­ma­tion is stored in the data­base ei­ther di­rect­ly or through cus­tomer ser­vice ap­proval.

Versatile monitoring reports provide direct access to key sales figures at the desired time interval.

Pro­duc­tion track­ing and met­ric de­liv­ery re­sults from the use of AProf­its role-spe­cif­ic work­spaces, each de­signed to de­liv­er in­for­ma­tion that iden­ti­fies pri­or­i­ty and chan­nel-spe­cif­ic work­flow. Ad­ver­tis­ers en­joy in­creased cus­tomer ser­vice, pub­lish­ers en­joy greater cus­tomer loy­al­ty and the re­sult­ing cam­paigns go be­yond the man­age­ment of sim­ple ad in­ser­tions, rates and con­tracts. Your team and your brand be­come part­ners with your mar­ket when us­ing Any­graaf’s AProf­it or­der en­try, CRM, billing and pro­duc­tion sys­tems.

AProf­it is a com­pre­hen­sive ad­ver­tis­ing man­age­ment sys­tem (CRM) for the needs of cus­tomers, sales, mar­ket­ing, in­voic­ing and gen­er­al ledger. The sys­tem en­ables the man­age­ment of the stages of the sales process as well as more ef­fi­cient au­toma­tion, re­port­ing and fore­cast­ing.

Easy-to-use and ver­sa­tile cus­tomer reg­is­ter

Customer information can be searched in AProfit by customer name, phone number or customer number. Easy-to-read customer cards contain all the basic information about each customer.

• All cus­tomer in­for­ma­tion on one card. The cus­tomer card con­tain­ing the cus­tomer's ba­sic in­for­ma­tion and the card's de­tailed tabs man­age all cus­tomer in­for­ma­tion in AProf­it. You can search for in­for­ma­tion by, for ex­am­ple, the cus­tomer's name, phone num­ber or cus­tomer num­ber.

• Eas­i­ly man­aged clas­si­fi­ca­tions. In con­nec­tion with the cus­tomer's ba­sic in­for­ma­tion (name, con­tact per­sons, ad­dress in­for­ma­tion), the de­sired clas­si­fi­ca­tion in­for­ma­tion can al­so be dis­played.

The customer register shows the customer's latest sales activities, including the first notification date, the status (reservation/offer), the editions/products for which the reservation has been made, and the total price

• The cus­tomer reg­is­ter dis­plays the cus­tomer's lat­est sales ac­tiv­i­ties, in­clud­ing the first no­ti­fi­ca­tion date, the sta­tus (reser­va­tion/of­fer), the edi­tions/prod­ucts for which the reser­va­tion has been made, and the to­tal price.

• Clear in­for­ma­tion on how to con­tact. For each cus­tomer, AProf­it al­so shows in­for­ma­tion about the cus­tomer's most re­cent con­tacts, in­clud­ing the date of the con­tact, in­for­ma­tion on whether the con­tact has been han­dled to close or is still in progress, the cus­tomer's con­tact per­son for the con­tact, and the per­son in the own or­ga­ni­za­tion who is re­spon­si­ble for the con­tact.

• Di­rect ac­cess to the lat­est of­fers. The cus­tomer reg­is­ter shows the cus­tomer's lat­est sales ac­tiv­i­ties, in­clud­ing the first no­ti­fi­ca­tion date, the sta­tus (reser­va­tion/of­fer), the edi­tions/prod­ucts for which the reser­va­tion has been made, and the to­tal price.

Clear con­tact lists al­ways avail­able

The contact list brings together information about customer-specific contacts, i.e. how the customer has been contacted during the selected period. The contact can be marked as handled in the system or it can be moved to another day or person. The contact list also has a direct link to make a reservation and the customer's contact information.

• The prospect list brings to­geth­er in­for­ma­tion about cus­tomer-spe­cif­ic con­tacts and how the cus­tomer has been con­tact­ed dur­ing the se­lect­ed pe­ri­od. The con­tact can be marked as han­dled in the sys­tem or it can be moved to an­oth­er day or per­son. The con­tact list al­so has a di­rect link to make a reser­va­tion and the cus­tomer's con­tact in­for­ma­tion.

• Al­ways up-to-date in­for­ma­tion. AProf­it's con­tact list usu­al­ly shows con­tacts that tar­get to­day or the fu­ture. It is al­so pos­si­ble to browse past events.

• Track­able by sell­er or sales group. The in­for­ma­tion in the con­tact list can be browsed by sell­er and sales group for the de­sired day or pe­ri­od.

• Al­so gath­ers the mea­sures to­geth­er. The con­tact list shows the date, con­tact sta­tus, last con­tact date, cus­tomer (link to cus­tomer in­for­ma­tion), cus­tomer num­ber and the cus­tomer's con­tact per­son, if the per­son has been se­lect­ed for con­tact. In ad­di­tion, the sell­er who owns the con­tact, the con­tact type and pos­si­ble feed­back to the con­tact are dis­played, for ex­am­ple call, did not an­swer, of­fer, ac­cept­ed, etc. The in­fo field con­tains the free-form text that has been en­tered for the con­tact.

Ver­sa­tile work plan­ning tools – cal­en­dar, to do list and di­rect ac­cess to call in­for­ma­tion

• Easy-to-use cal­en­dar. In this way, you can check the agreed meet­ings ei­ther in the AProf­it cal­en­dar or in your own mo­bile phone/Out­look cal­en­dar. Cal­en­dar en­tries and changes are au­to­mat­i­cal­ly syn­chro­nized be­tween AProf­it and Out­look. From the cal­en­dar, you can choose to ac­cess ei­ther the con­tact in ques­tion or the cus­tomer's in­for­ma­tion. Us­ing these func­tions, you can record cus­tomer notes and/or make new en­tries.

• In­for­ma­tive to do list. The day's ac­tiv­i­ties are eas­i­ly ac­ces­si­ble in the sys­tem. The con­tent is di­vid­ed in­to an in­for­ma­tive to­tal col­umn, which tells the to­tal num­ber of en­tries, as well as the num­ber of open (fu­ture/un­fin­ished) en­tries. In ad­di­tion, the open con­tacts for those who are com­ing and those who are late are de­tailed. This break­down is fur­ther bro­ken down in­to calls, cus­tomer vis­its and "oth­er" tasks.

• Di­rect ac­cess to sched­uled calls. For arranged calls di­rect­ly from the sys­tem's To Do list. If ei­ther a call cen­ter or your own mo­bile phone is con­nect­ed to the call, the call can be made di­rect­ly from the pro­gram. When se­lect­ing this func­tion, the record for the con­tact in ques­tion al­so opens au­to­mat­i­cal­ly; the call was suc­cess­ful (green hand­set) or failed (red hand­set), as well as com­ments.

• Se­cure main­te­nance of con­tracts. All valid con­tracts are dis­played in AProf­it ac­cord­ing to pos­si­ble prod­uct re­stric­tions. Con­tracts can be added, delet­ed or mod­i­fied. The list shows, among oth­er things, the pos­si­ble prod­uct lim­i­ta­tion, the iden­ti­fi­ca­tion/code of the con­tract, the sell­er re­spon­si­ble for the con­tract, the va­lid­i­ty pe­ri­od of the con­tract (time in­ter­val) and the con­tract dis­count.

Re­al-time mon­i­tor­ing of sales, con­tacts and bud­gets

Versatile monitoring reports provide direct access to key sales figures at the desired time interval.

Smooth an­nounce­ment book­ings and fol­low-up for all chan­nels

• Fast en­try of no­tice book­ings. Book­ing an ad starts with AProf­it's cus­tomer in­for­ma­tion, af­ter which the size of the ad, in­vest­ment pref­er­ence and pub­li­ca­tion date are en­tered. The sys­tem guides the per­son mak­ing the reser­va­tion for­ward in all work steps.

• Re­al-time mon­i­tor­ing of the sta­tus of ad­ver­tis­ing ma­te­r­i­al.

• Easy place­ment in print­ed prod­ucts. The page plan­ning pro­gram Plan­ner can be used to place an­nounce­ments on the de­sired pages. If the cus­tomer us­es the Neo de­liv­ery sys­tem, the con­tent and ap­pear­ance of the fold­ed pages can al­so be mon­i­tored from Plan­ner.

• Flex­i­ble book­ing path to dig­i­tal chan­nels. Through the sys­tem, reser­va­tions can al­so be made for web­sites, ap­pli­ca­tions, mag­a­zines and newslet­ters, as well as out­door ad­ver­tis­ing chan­nels. Reser­va­tions can be made based on time and dis­play. The sys­tem al­so sup­ports tar­get­ed ad­ver­tis­ing..

• The ad­ver­tis­ing ma­te­r­i­al com­ing to the pa­per mag­a­zine can be di­rect­ed and in­voiced, con­vert­ed di­rect­ly with­out ad­di­tion­al work to the "an­nounce­ment carousel" placed on the web­site and equipped with the links and vis­i­bil­i­ty cy­cles de­sired by the ad­ver­tis­ing cus­tomer.

• AProf­it sup­ports the book­ing of an­nounce­ments and the pro­duc­tion of an­nounce­ment ma­te­ri­als in all phas­es. For ex­am­ple, you can up­load ad­ver­tis­ing ma­te­r­i­al to a reser­va­tion us­ing drag and drop.

• Brows­er-based self-ser­vice in­ter­face. AProf­it al­so of­fers a brows­er-based self-ser­vice in­ter­face that log­i­cal­ly guides the ad­ver­tis­er, which al­lows the cus­tomer to make, re­serve and pay for ad­ver­tise­ments on­line 24/7. The no­ti­fi­ca­tion in­for­ma­tion is stored in the data­base ei­ther di­rect­ly or through cus­tomer ser­vice ap­proval.

Ver­sa­tile in­voic­ing op­tions

• Easy send­ing of in­voic­ing ma­te­r­i­al to ser­vice providers that sup­port Fin­voice-style in­voic­ing.

• Through the sys­tem, the in­voice can be sent in the for­mat the cus­tomer wants, for ex­am­ple on pa­per, by e-mail, Oma­Posti or even Mo­bile­Pay.

• Ledger con­nec­tion to be de­fined for each cus­tomer.

Seam­less in­te­gra­tion

• Com­pat­i­ble with oth­er prod­ucts. The com­pat­i­bil­i­ty of AProf­it and Any­graaf's oth­er prod­ucts en­ables the use of a com­mon data­base for ef­fi­cient cus­tomer and ac­count man­age­ment

High Avail­abil­i­ty and mul­ti­ple lo­ca­tions are sup­port­ed

• Ter­mi­nal-adap­tive, brows­er-based ver­sion for re­mote work.

• Ap­pli­ca­tion for de­mand­ing of­fice work.

• Avail­able in a Cloud Ser­vices En­vi­ron­ment

• Ver­sa­tile avail­abil­i­ty main­te­nance op­tions

Five rea­sons to choose Any­graaf

1) Prod­uct de­vel­op­ment – More than 20% of Any­graaf's turnover is con­tin­u­ous­ly di­rect­ed to prod­uct de­vel­op­ment.

2) Con­ti­nu­ity – Many cus­tomers have been work­ing with for over 20 years.

3) Cus­tomer-ori­ent­ed mind­set – Praised sys­tem sup­port is based on in­dus­try-lead­ing ex­per­tise and im­me­di­ate cus­tomer con­tact. In co­op­er­a­tion with the cus­tomer, we are look­ing for even bet­ter tools and ways of work­ing for busi­ness de­vel­op­ment. Many de­vel­op­ment ideas come from cus­tomers.

4) Ex­pe­ri­ence – Long ex­pe­ri­ence in the cus­tomer base in­dus­try pro­vides good op­por­tu­ni­ties to sup­port the cus­tomer at all stages of the sys­tem life cy­cle.

5) Do­mes­tic­i­ty – Any­graaf's strat­e­gy is to keep prod­uct de­vel­op­ment close to the cus­tomer base. Prod­uct de­vel­op­ment is ag­ile, punc­tu­al and fast.