"The change aims to meet customer expectations. Readers get more versatile news and services 24/7 and advertisers will continue to receive multi-channel visibility for their ads. Deploying paywall brings all content online and with new subscription formats readers have more choices to read the magazine with the new publishing platform and channels.
For the editorial staff of Ylä-Satakunta one of the key criteria for choosing a new service provider was flexible publishing through a single publishing system, as well as a simplified workflow for the editorial staff, sales and ad management workflow. Important for the decision was also the risk minimization on the server side. Now that services are available from the Anygraaf Service Center all materials are safe and systems can be used remotely from anywhere", says Editor-in-Chief Jukka Huikko.
"The project stayed on schedule and although the project was challenging, as all services moved from customer to us, everything went very well. From our perspective it is great to be involved in providing new services and bringing a modern publishing platform for the benefit of the readers of Ylä-Satakunta. When looking at statistics, the mobile side has proven to be a very strong channel from which ylasatakunta.fi is used", says Janne Ahramo at Anygraaf.
Ylä-Satakunnan tiedot
Ylä-Satakunnan Sanomalehti Oy
Parkanontie 63, 39700 Parkano
029 1706 680
FB: facebook.com/ylasatakunta
IG: @ylasatakunta
Twitter: @ylasatakunta