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The choice of the professionals

The versatile software developed by Anygraaf's personnel has altogether over 200 customers in Finland: newspapers varying from small local papers to newspapers with more than one hundred editors, printing offices, news agencies, image agencies and book publishers.

Customer oriented

Anygraaf views clients not as customers, but as partners. We define our success as the sum of our customers’. That’s why we take the time to listen to our customers and work with them to develop the tools they need to effectively meet their needs. We don’t build what we think is the best solution, we build what our customers tell us is the best solution to do their work.

Experience in system development

The team responsible for the development of Anygraaf products offers more than 20 years of experience producing solutions for the publishing industries. Today, more than 15,000 users of Anygraaf’s content and financial management systems are at work meeting their organizations’ publishing needs throughout Europe and North America.

Sanoma Magazines Finland Selects Neo by Anygraaf

Finland’s leading magazine publisher, Sanoma Magazines Finland, has begun implementation of Anygraaf’s Neo publishing system. The transition to Neo will take place in stages, beginning with their Custom Publishing and Computer divisions. Also new 3T Magazine will be using Neo.

Sanoma Magazines has used Anygraaf systems for many years; as such, it was a natural progression for the company to upgrade their current Doris system to Neo. “Key reasons for selecting Neo were Neo’s framework for handling multiple publications and for multi-channel publishing. We are also excited about the opportunity to work with Anygraaf to further develop the system specifically for the needs of the magazine publishing industry.” says Riku Makkonen, Publishing Solutions Manager for Sanoma Magazines.

3T Magazine

3T Magazine is a brand new publication in Finland; the first issue will be released in January 2012. 3T is a weekly magazine focused on technology, the economy and business related topics. The title will launch with a base readership of 53,000 readers, as the Union of Professional Engineers in Finland has selected it as its member magazine beginning in 2012. The magazine will also include an online and mobile version. “3T will be produced with Neo from the very beginning, even during the planning period, allowing us to use the latest and most progressive features from the get-go. After 3T is launched, Neo will be implemented in stages at all other Sanoma Magazines publications.” says Kalle Kamotskin, IT Manager for Sanoma Magazines.


The Neo publishing system is a framework for the control and management of the editorial enterprise. One user can have several roles (i.e. editor, editorial assistant, etc.) as well as a desktop environment associated with each role. Content for all channels can be produced within the same editor, allowing users to easily combine material into packages for distribution to multiple platforms.

Content planning can begin long before writing and photography begin as all pertinent information can be entered into Neo, thus providing ample background information for the author. Editorial staff can easily view and control how each issue is progressing, thereby keeping the publication on time and within budget. Resource allocation and scheduling are included in the basic Neo package. Long-term planning as well as project assignment are handled within Neo, adding another level of information available within the system for each project.

Anygraaf views Sanoma Magazines as an excellent partner with a diverse organization and extensive history in magazine publishing. “We are proud to continue our partnership with this prominent magazine publisher; working with Sanoma Magazines will also help us to make the Neo system even better for the publishing industry.” states Harri Taskinen, Product Manager with Anygraaf Oy.

About Sanoma Magazines Finland

Sanoma Magazines Finland is Finland’s largest magazine publisher, in terms of net sales, total circulation, and market share in both circulation and media sales. They publish general- and special-interest titles, magazines and books for children and young people, and custom publications; and are developing an increasingly dynamic online presence. They are also the preferred partner for many of the world´s foremost magazine brands and publish Disney publications, Cosmopolitan, Auto Bild Suomi, GEO, and Guinness World Records books under license.

Sanoma Magazines’ mission and vision determine their approach to business and their goals for producing and developing premium-quality magazines and Web sites that meet the hopes and aspirations of their customers. Five values – responsibility, innovation, quality, success, and respect – lie at the heart of their approach.

Sanoma Magazines Finland


IT Manager Kalle Kamotskin, Sanoma Magazines Finland, tel. +358 40 742 8403, kalle.kamotskin (at)

Product Manager Harri Taskinen, Anygraaf Oy, tel. +358 40 1971 091, harri.taskinen (at)

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